In recent years, the "vegan" label has come to be perceived as the golden key to a healthy and safe product in the personal care and cosmetic world. However, just because a product contains no animal-derived ingredients doesn’t always mean it’s the "best" choice for your skin or overall health.
Realizing that a vegan product isn't necessarily "clean" (clean beauty) is the first step to becoming a conscious consumer. Here are the most important reasons to look closer at the ingredient list (INCI):
Although these two concepts are often confused, they represent different standards:
In short: A shampoo can be 100% vegan but still be packed with harsh sulfates and synthetic perfumes.
A product being vegan doesn't prevent it from containing harsh chemicals produced in a laboratory. You should look out for these substances when reading labels:
In a clean ingredient list, you should look for natural alternatives that replace synthetics. For example:
Instead of focusing on the large "VEGAN" text on the front of the label, check the small-print INCI (International Nomenclature of Cosmetic Ingredients) list on the back.
Veganism is an invaluable ethical choice. However, your skin is a living organism, and simply being free of animal-derived ingredients is not enough. Real care is possible with ingredients that are both respectful to nature (vegan) and friendly to the skin's biology (clean).
Next time you shop, ask yourself: "Is this product just vegan, or is it truly clean?"
Ault, A. (2017). The "Clean Beauty" movement: Is it marketing or science? Journal of Cosmetic Science, 68(5), 321-325.
Cosmetic Ingredient Review (CIR). (2023). Safety assessment of sulfates as used in cosmetics.
Draelos, Z. D. (2019). Cosmeticeuticals (4th ed.). Elsevier.
Environmental Working Group (EWG). (2024). The difference between vegan and clean beauty standards. Skin Deep® Cosmetics Database.
Panico, A., Serio, F., Bagordo, F., Grassi, T., Idolo, A., De Giorgi, M., Guido, M., Congedo, M., & De Donno, A. (2019). Skin safety and healthiness: An overview of chemical ingredients in cosmetic products. Journal of Preventive Medicine and Hygiene, 60(1), E50–E57.
Rancere, F., Lyons, J. G., Knibbs, L. D., & Adegboye, A. R. (2018). Exposure to phthalates and phenols during pregnancy and offspring health: A systematic review. International Journal of Environmental Research and Public Health, 15(1), 102.